The National Zero Measles-Rubella Elimination Campaign 2025–26 was launched on 24 April 2025 in New Delhi, marking the start of World Immunisation Week. The campaign aims to eliminate Measles and Rubella by 2026 by ensuring 100% immunisation coverage with two vaccine doses for children.
Health Minister J. P. Nadda, launching the campaign virtually, noted that 332 districts reported zero measles cases and 487 districts zero rubella cases from January to March 2025. He urged public involvement (Jan Bhagidari) and the participation of MLAs, MPs, and local leaders to spread awareness.
Measles and Rubella are highly infectious viral diseases that can lead to serious health issues or death. Under the Universal Immunisation Programme, vaccines are provided free of cost at 9–12 months and 16–24 months of age. In 2024, India recorded a 73% drop in Measles and a 17% drop in Rubella cases compared to 2023.