WhatsApp Pay UPI User Limit Removed: On 31 December 2024, The NPCI has lifted the unified payments interface (UPI) user onboarding cap for WhatsApp Pay, allowing it to extend services to its entire Indian user base of over 500 million.
Previous Restrictions: WhatsApp Pay was previously limited to onboarding 100 million users, with expansion permitted in phases.
Compliance: WhatsApp Pay must adhere to existing UPI guidelines applicable to third-party app providers (TPAPs).
UPI Transaction Cap Deferred: The rule capping any single app’s UPI transaction share at 30% has been deferred until December 31, 2026.
UPI Growth: UPI processes over 13 billion monthly transactions, with Google Pay and PhonePe controlling over 85% of the market. Between January and November 2024, UPI recorded 15,547 crore transactions worth ₹223 lakh crore.
UPI’s Impact: Since its 2016 launch, UPI has transformed financial access in India, benefiting 300 million individuals and 50 million merchants.
NPCI Vision: NPCI continues to drive innovations in retail payment systems, aiming for a secure, accessible, and cost-effective digital economy aligned with India’s vision of becoming a fully digital society.
